It is a frequent problem with breakfast cereals that when the pack is opened, the cereal absorbs moisture and sticks together. An innovative opening and closing method is used for the packs FOXI Premium, where a zip is integrated into the pack. Thanks to this innovation, breakfast cereals do not absorb moisture, do not stick together and remain crispy and powdery for a long time. A very thick film is used for the packs so they are more rigid, more like boxes. These packs are the only ones in Europe that have a zip opener and compete against similar products sold in boxes.


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